Google officially becomes ‘Alphabet’

Google officially becomes ‘Alphabet’

It has been couple of months back in August when Google announced that in restructuring process, they will open a parent company called Alphabet. The reason behind the move was that, it will allow the different parts of their businesses to run independently.

Now it is official, that Google is a subsidiary of ALPHABET.

As a result of this, each stock of google will be now automatically converted to Alphabet stock.

Here is the full official statement released

Google Proceeds With Implementation of New Operating Structure

Google Inc. announced today that, pursuant to its previously announced plans to create a new public holding company, Alphabet Inc. (“Alphabet”), by implementing a holding company reorganization (the “Alphabet Merger”), it expects that the Alphabet Merger will close after the close of business on October 2, 2015. Google anticipates that shares of Google Class C Capital Stock and shares of Google Class A Common Stock will begin trading as Alphabet Class C Capital Stock and Alphabet Class A Common Stock, respectively, on the NASDAQ Global Select Market on October 5, 2015. Shares of Alphabet Class C Capital Stock and shares of Alphabet Class A Common Stock will continue to be traded under the same ticker symbols under GOOG and GOOGL, respectively.

Update: The Alphabet merger is now effective. For more information on the merger, please see Alphabet’s Form 8-K filed on October 2, 2015.

Google’s business which includes Search, YouTube, Maps etc. will all be now a subsidiary of Alphabet.Moreover, each of these will have their own different CEO.

How to move a WordPress website ?

How to move a WordPress website ?

Moving a wordpress website is one of the common jobs in the freelance websites since many years.There are many blogs and tutorials explaining the process in detail either by video or by image presentation.

In this post, I will explain the basic steps to bear in mind while moving a wordpress website which are necessary to avoid any future problems.

  • Always take a full backup of the website and database to be moved so that in case you run into any problems there is always a way back saving your precious hard work.
  • Upload the files in the server.
  • Update the htaccess file.
  • If your current website is in the root of the main domain like for example it is as and it is to be moved to another domain for example, then there is no such need of updating the .htaccess file.
# BEGIN WordPress
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteBase /
RewriteRule ^index\.php$ - [L]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]
# END WordPress


But if your current website is in the root directory of the domain and it has to be moved in any other folder of another domain like, then the .htaccess has to be updated.


#BEGIN WordPress
 RewriteEngine On
 RewriteBase /theme/
 RewriteRule ^index\.php$ - [L]
 RewriteCond %{REQUEST_FILENAME} !-f
 RewriteCond %{REQUEST_FILENAME} !-d
 RewriteRule . /theme/index.php [L]
 # END WordPress 


  • Now upload the exported database file to the new hosting using phpmyadmin.Do not forget to change the wp-options table rows. There you have to update the new website url in two places saying site_url and home_url.
  • Now update the wp-config.php file in the root of the directory where wordpress is installed.Here you to write the new database name, hostname, username and password. This is where the database connection error occurs if it is not updated correctly.ik

Above are some of the basic steps we have to take care of while moving the wordpress website. Like we know, during migration many types of problems may occur due to different server configurations and thus never hesitate to follow up in the comments section below and i will be more than happy to help you out in that.

Any suggestions or mistakes found in this post reported will be appreciated.

Passion on HIGH

Tips and tricks for your WordPress website!

Tips and tricks for your WordPress website!

Search Engines like Google, Bling, and Yahoo! etc. are becoming intelligent these days. And when you publish a website or post on World Wide Web, you want that to be searched and ranked high. Here are few tips and tricks using WordPress which can be used to make your website eye-catchy!

1. Content is the key: Content is the master for any website or post as it contains keywords and relevant information. While writing the content for your website or post, you need to consider few things like:

  • Using keywords wisely
  • Write Understandable and easy content
  • Focus on the audience and not search engine

2. Backlinks trafficking: You can use this trick by linking your page or content to relevant sites with high rank in search engines. But make sure not to link if there is no relation between your content of the website or post and the linked website.

3. Relevant naming of image files: Search engine considers both the text and images of the post while crawling. You should name the image relevant to your topic and also you can use keywords for the same to promote your website.

4. Include keywords in permalinks: Make your website’s or post’s permalink concise and crisp, keeping this in your mind that only first four words are relevant in your permalink.

5. Make use of SEO themes: while deciding your website theme on WordPress, consider the theme which contains less coding as the theme with more coding, may contain less keywords. This may determine the ranking of your website.

6. Generate Sitemap in Xml: You can generate sitemap in XML using WordPress or Google plugins. You can also use some other tools for your website like Webmaster Central and Website Optimizer.

7. Avoid black hat techniques: Do not play tricks with smart and intelligent search engines like Google. Using Black hat techniques is a punishable offense to promote your website. So try to stay away from these kinds of tricks.

8. Promote on Social networking sites: You can make use of social media to promote your website or post. This way you can publicize it online and that too free of cost.

9. Circumvent the use of Flash: Since Flash is virtually invisible to the search engines. Try not to use it and rather you can use WordPress for the same.

10. Draw special attention to keywords and informative content: As discussed earlier, content is the key of your website. Highlight the informative content, headings etc. which contain keywords and relevant information. This trick is also helpful to promote your website.

7- Smart ways to promote your business online..!!

7- Smart ways to promote your business online..!!

Looking forward to get a magical Advertising secret!

With digitalization, everyone needs a SILVER BULLET for promotion, whether he owns a company or a small business. Here are few simple ways to promote your business online and engender a massive amount of attention:

Utilize big local listing services:

  • Google places: You can register your business with Google Places, so that your location is visible on Google Maps. You only need to fill a form and register your company, and then google will verify your details with confirmation process.
  • Yahoo! Local: Yahoo also owns a huge database of businesses. You can also register into this and thus locate yourself on electronic media.
  • Microsoft’s Bling: This is another local listing platform which provides similar services as of Google and Yahoo! It is pretty easy to sign up with Bling and get located on Internet.

Grab attention with Social media network: With Social Networking Sites, you can gain attention online. You can promote your business and products to those who are in your friend list or to public as well. Facebook, Twitter, LinkedIn, Instagram etc. are some of the most popular Social networking sites where you can grasp attention and hence promote online.

Start blogging: Blogging is another easy way to make a direct connection to your customers and have feedback on your products or creation. Writing Blogs for you and your company can produce a huge amount of attention hence your company gets promoted.

Post multimedia advertisements online: You can promote your Company by posting promotional videos on YouTube. Flickr, on the other hand, allows you to compile all the photos and link it back to your Company Website.

Make use of SEO for your Company website: Additionally, Search engine optimization is a smart technique to promote your Company and products. You can appoint a professional for SEO or do it yourself for publicizing your products and ideas.

Press releases: Shoot off a press release, whenever something worthy happens in your Company. These powerful media tools help you to spawn publicity. You can also use websites like PRLog or 24/7 Press Release for the same.

Join online communities: You can reach every corner of the world with related communities online. You only need to actively contribute to these communities and build a bond, while keeping your business aside. But, at the same time, you can promote your Company passively in these communities, by adding link to your company website with your Signatures.

Template option missing in wordpress

Template option missing in wordpress

Templates in wordpress are of immense use particularly if we want to have a different design for a particular page.Normally,when we create a template a dropdown is shown on the right hand side as a dropdown from where we select the template and then save the page.

But sometimes this option is missing. There can be two reasons behind this.

  1. You have uploaded the template file in the wrong place using FTP .It should always be uploaded in the theme which is active.
  2. The template file is not created properly as you missed the required template tags.
/* Template name: My Custom Page Template
Always start the template file using above tags and can name it accordingly to the purpose which will be served by the template.
Do share your comments and feedback and i can help you out if you face any problem.
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